How To Sell Your Products & Services Online
Introduction
I call it patterns of online
influence, but before I continue, let me
introduce myself.
My name is Misan Tuoyo,
I come from a technology background, that is I am IT savvy, worked with an IT
firm called Riversoft Global Communication, until I got fired. I started out as
a computer administrator because I love working with computer from the very
first day I first saw or heard about computer and what they can assist me to
do. I realized that I completely hated being an employee, so I ventured into
being an entrepreneur like most people fed up with their 9-5 jobs. After
several attempts into entrepreneurship, I also
realized that I completely hated
that also.
That came to me, after my 4th business has failed and it
was April 11th, 2011, I was sitting in my one room apartment, broke and over $21,000
in debt, I had to borrow money from my new friends as the old ones won’t lend
me more money and the only job I could get at that time was a commission only
sales representative.
So this broke, debtor was
now selling technology to New York attorneys, I had to change my name from Genevieve
to Brenda, because I as nickname “Gene the debtor” and I don’t want anyone to
rebel against ,me as a sales representative.
As I was closing these lawyers
on the phone, I realized why all my attempts at business has failed, I have
completely looked down on marketing and sales, because to me it was all about
technology, build something brilliant and people would come and buy. But , I
realized now that it doesn’t work that way.
So I proceed to learn sales
and marketing, I spent 1yr and 6months learning this, I also got into
meditation, its kind of weird, but through this meditation program I was doing,
I also noticed my sales growing and growing… Funny, I would be on the phone,
yelling at Lawyers as a hardcore sales person, 15mins later, I will be completely
zen.
I got into e-marketing, I decided to open a small website selling e-
products, I even organized meditation classes and eventually became broke, but
overtime through sales and marketing and studying a lot of internet marketing
pioneers eg Alex Mandonssian , I built that business and my $200 investment,
grew and grew, now I have several websites, the best ones are doing 2-3
million per annum and they are all on
auto pilot.
I am a really lazy guy, I
work less that 100hours a month but I own several web businesses and what I am
going to share with you, is how I have built up these businesses. What I have
learnt is that when something works for me, I put it into a framework, and I
replicate it and make it into a system.
I am going to share with you
these frameworks that have worked for me and show you how to apply these frameworks
in your business and your lives.
I am not going to give bore
you with dry internet marketing, I am going to have fun doing this too, hope
you are ready to have fun while you learn something new.
This system is called
relationship marketing, I am going to show you how to weave a relationship with
your target audience through your web presence to get people to fall in love
with you and your service / product.
Patterns
of Influence
It’s about using the right
tool, right triggers, within the proper marketing framework.
Right
Tools + Right Triggers + Right Framework = Patterns of Online Influence
We will focus more on the
patterns, for the tool all you need to know will be explained to you.
The Right Social Tools
As you know the web is
changing, bucket loads of new websites and social media tools are come out
everyday buy you only need a few of them to succeed and they are Facebook,
Twitter, Youtube, Wordpress, Digg, Instagram, Snapchat, Google +, Tumblr, Linkedin,
Pinterest, Myspace
The problem is too many
people do a little bit of Facebook, a little bit of twitter, a little bit of Youtube, but all they get when they do this
is random noise, that is what their customer hear about your business.
Now what I am going to show
you is how to take these tools and put it into a sequence of influence, so that
the sound your customer hear is now more like an orchestral. I am going to show
you how to orchestrate brilliant sounds for your business using these tools
through the 6 patterns I am going to show you now.
For
the complete use of these tools and how to deploy the strategy for selling
online.
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